Allure Intimate Apparel
5600 W Lovers Ln, Dallas, TX 75209
Our take
EditorialOur take: this Allure Intimate Apparel on West Lovers Lane is a specialty fitting boutique, and like its sister store it draws exceptional reviews for one thing above all, getting the bra size genuinely right. Shoppers describe fitters who listen carefully, measure precisely, and solve problems other stores could not, including hard-to-fit sizes and deep-plunge and special-occasion needs, with one customer referred here by a department-store bra specialist. Several came after a disappointing stop elsewhere and left properly fitted. The main limitation reviewers note is that some harder-to-find sizes have a smaller style range in stock. This is a curated, service-first boutique, so expect quality pricing. For expert fitting and hard-to-fit sizes, it is one of the best in Dallas.
Store description
At 5600 W Lovers Lane in Dallas, Allure Intimate Apparel brings expert, personalized bra fittings to North Texas — walk in any day, no appointment needed. Since 2003 we've built one of the most inclusive fit selections in the country: 150+ sizes spanning bands 28 to 48 and cups A through O, so women of every shape, size, and age finally find bras that fit and feel right. A three-time winner of Best Lingerie Boutique in North America with 16 Intima Magazine nominations, Allure is the largest women-led, privately owned intimate apparel boutique on the continent. Our Dallas fitters are here Monday through Saturday and Sunday afternoon.
What customers say
Summarized from 85 reviews- Expert, precise fittings that solve hard-to-fit problems
- Handles deep-plunge, special-occasion, and unusual sizes
- Listened-to, professional service that fixes what other stores missed
- Smaller style range in some harder-to-find sizes
- Curated, service-first boutique means higher pricing
- Best with time set aside for a proper fitting
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