Bare Moxie Bra and Swim Boutique

Bare Moxie is an appointment-only bra and swim boutique on State Street in Geneva (IL). The appointment-only model is fundamental to the experience, recent reviewers consistently describe the one-on-one attention as the reason the boutique stands out from chain stores. Multiple specific fitters are named glowingly, with the owner singled out across recent reviews for hands-on, knowledgeable bra fitting that mainstream stores can't replicate. Plus-size customers specifically call out the boutique as the only place they've ever been properly fitted. The friction worth knowing: posted hours on Google reportedly don't match actual open times (a customer arrived at 4:30pm for a 5pm-posted close and found the store already locked); a plus-size customer who bought 3 bras (one mailed because not in stock) was told the two ill-fitting ones couldn't be exchanged once she'd left; and one customer reports a bra strap breaking on first wear with no refund offered. Best for hard-to-fit customers (especially plus size) who book appointments and verify hours by phone first.