Etam
7535 N Kendall Dr, Kendall, FL 33156
Our take
EditorialEtam in Kendall (Dadeland Mall, Miami) is the local outpost of a French lingerie brand founded in 1916. The recent reviews are heavily bilingual and overwhelmingly positive, floor associates named glowingly across both English and Spanish reviews, with the brand's lingerie, swimwear, and PJ quality consistently praised above the Victoria's Secret comparisons reviewers volunteer. The one substantive negative requires flagging: a male shopper reports being refused service and told to leave the store on the basis of gender. The store otherwise reads as welcoming to first-time customers and is a good destination for the corsetry-tradition heritage product. Best for Miami women specifically seeking French-style lingerie and swimwear with bilingual fitting service.
Store description
Etam is a century-old know-how corsetier since 1916 with over 100 years of love for women, passion for beautiful lace, expertise, and innovation. Since its birth in 1916, Etam has been committed to making women free, constantly innovating to support women's emancipation, the right to well-being, and the liberation of the body, without ever ceasing to celebrate the powerful spirit of lingerie. Visit our Miami, FL location today and see our commitments firsthand.
What customers say
Summarized from 149 reviews- Floor team named glowingly across bilingual English-Spanish reviews
- Brand quality consistently called out as exceeding Victoria's Secret in recent reviews
- Swimwear collection specifically called out for distinctive patterns and styles
- Fitting-room experience reported as comfortable and pressure-free
- French corsetry heritage reflects in the product range
- A male shopper reports being refused service and told to leave the store on the basis of gender
- Recent reviews skew so strongly positive that other friction points are hard to triangulate
The themes above are summarized from public customer reviews published on third-party platforms (including Google Maps). They represent the opinions of those reviewers, not the opinions or positions of Sex Shop Maps. Names and specific experiences described are reproduced from public reviews. If you are referenced in any content on this page and would like it removed, see our removals process.